Students study the subject alongside a full range of the other subjects we offer. An understanding of the economy and how to thrive in a business is a huge advantage in today’s job market. The analytical and evaluative skills which students develop are highly valued in a range of careers including law, journalism and in the wider business world. Students become more confident as they learn how to assimilate information and, using their developing understanding of key concepts, use it to formulate reports, essays and presentations with increasing clarity and focus.
Scarcity, choice and potential conflicts; Enterprise, business and the economy; Sources and methods of finance; Introducing the Market; Market failure and Government intervention; Revenues, costs, profits and cash.
Business growth and competitive advantage; Marketing and elasticity of demand; Increasing business efficiency; The Economic Cycle; Introduction to macroeconomic policy.
Globalisation; Business expansion; Global marketing; Multinational corporations; Global labour markets; Inequality and distribution.
Competition and market power; Market failure in business; Market failure across the economy; Macroeconomic policies and impact on business and individuals; Risk and the financial sector.